Global Campaign Concept & Copy | Ericsson
A messaging platform for all Marketing & Communication activities
Brand Positioning & Messaging | Sinch
Brand platform for SaaS and cloud communications company
Web Copy | Tobii
I developed the communication concept, produced hero images and wrote copy for most of the Home page and each Solution pages for this B2B tech company
Interactive Sales Content | Ericsson Automotive
Interactive presentation illustrating business opportunities from connectivity to automotive executives, supporting sales enablement
Brand Manifesto | Oaklins
Brand promise, mission, values and key messages for global M&A firm
Go-to-market Positioning | Tobii
New offering value proposition, definition of portfolio, messaging and copywriting for launch material
Brand Messaging Strategy | Infranode
Brand foundations, communication concept and messaging strategy for infrastructure investment firm
Film Script | Ericsson & Volvo
Film created to bring to life the experience of a car connected by Ericsson. Script, concept & production by me.
Personal Blog | Winter & Summer Swedes
From my Stockholm Stories blog: The Winter Swede and the Summer Swede (2014)
Article on 5G & VR | Seventy Agency
Piece on how the marriage of 5G and supercomputing will help bring transformative VR to the masses
Brand Film Script | Ericsson
Film created to celebrate Ericsson’s 140th anniversary, illustrating how they changed the way the world connects and communicates
Solution Marketing | Ericsson Operations Engine
Portfolio narrative and marketing copy to reposition and relaunch AI-driven managed services
Short Story | The Sun Magazine
The Sun Magazine invites readers to submit stories on different themes every month. My first submission was chosen and published, in 2018. (Note: pieces are edited by The Sun to match their tonality). Scroll down to find my name and story.
Article on AI in Customer Service | Seventy Agency
A look at leading players in AI-driven customer experience and innovative use cases across industries
Personal Blog | Swedish Summer
From my Stockholm Stories blog: Once a villain, now a hero - Swedish summer vacation (2013)
Customer Storytelling | Volvo & Ericsson
Marketing and Communications narrative telling a story of joint innovation
Internal Communications | Ericsson Leadership Program
Workshop, email, film script and training content for year-long leadership development initiative
Blog on Ambient Awareness for Enterprises
A piece I wrote on organizational messaging and real-time communication while at Northsteam, a consulting firm that is part of Accenture
Article | Expat Arrivals Website
I was often invited to write for various expat websites about living in Sweden. Here is a piece about the city of Stockholm.
Brand Tonality | Ericsson
COMING SOON.
Expanding tonality pillars and creating guidelines for usage across 20+ diverse global target audiences
Interactive Demo Copy | Ericsson Industries
COMING SOON.
Short storytelling within a digital experience illustrating customer innovation in IOT
Customer Marketing | Ericsson Industries
COMING SOON
